
Everyone's seen the Viagra ads set to the tune of "Viva Las Vegas" by Elvis Presley well the U.S. Food and Drug Administration recently warned Pfizer over its online "Viva Viagra" ads because the ad failed to detail the drug's health risks.
Viagra, an impotence drug, is required to have warnings that include not using the drug if the patient is taking heart medication known as nitrate and also include the fact that sudden vision and hearing loss has been report by some men taking the drug.
Pfizer spokesperson Fransisco Gebauer stated that the risk information should have appeared at the same time as the ad, in print, during the online ad however, do to a technical error on the CNN website that did not occur.
To avoid the error from happening again Pfizer has pulled all of its 30-second internet video ads which have the safety information running separately on the screen rather than within the ad.
Viagra (sildenafil citrate) was the first oral pill used to treat impotence and has been approved for use in the United States since 1998.
[Source: YahooNews]






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